GETTING BACK TO TECH!

I have been creating tech videos since January 2009. Most of those videos were painful to watch but I learned so much from them over the years. I have also made so many great friends over the years that if Youtube were to go away tomorrow I would be happy knowing I got something more out of it then creating content. When I started on the platform I was in it to just get information out about the things I used. It started to grow into something more especially when I was approved for the partner program and could get my own branded channel and post longer than 10 minute videos. Oh and of course start monetizing my videos. Yes that wasn’t the first thing I cared about.



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Youtube has changed so much since 2009, when I started. In August of 2010 Jonathan Morrison AKA TLDTODAY, at his start, made me a channel banner. YES that Jonathan. The way the channel art use to work was so hard to figure out I welcomed anyone who knew what the heck they were doing to make my page look good. Jon was one of the great people I met over the years who I would call a great friend and I love seeing him and the other TLD crew just crushing it on Youtube!

These days the channels are pretty much layed out the same but the banners can still be customized and are much easier to do so. I can create them myself but there are many super talented people who are way better than me. My banner now was created by a great friend who is called BK42 on youtube. He created my banner during a live stream and blew me away. When my channel was focused mostly on vlogs and a little on tech he customized in such a way I could brand both in one banner but people could easily see which video was which.

So as 2018 winds down and I look back. I have focused most of my year on vlogs and managed to meet a whole new crop of friends who have helped me refocus on what is important and hopefully will allow me to see more growth in 2019. With a better understanding of how the analytic side of Youtube works I am giving it a big push to see if I take my time on things like content, thumbnails and branding I can bring my tech channel back from the Youtube Grave. BK42 has created me another awesome banner that will go back to Tech Examined and this wonder banner he made for the Michael T Panetta vlog brand will go to my vlog channel where i will continue to have fun collabing and creating some fun videos.

I look forward to writing more and seeing if the challenges I have set for myself now will be much bigger at the end of 2019. Who knows, maybe I will finally figure out this game called Youtube and can help others figure it out too. I look forward to the journey and hope to learn and teach along the way

iPhone X PreOrder Experience

It’s that time of the year again.. for the second time this year. The Apple Preorder event that occurred twice this year. The iPhone 8’s didn’t seem to be in a real demand as we didn’t hear too many complaints. However, the fear mongoring put out there by so called “analysts” and “Rumor” sites made it seem like Apple had a severe shortage on iPhone X’s. So much so there were reports backorders could go into 2018. 

As usual they were wrong, to an extent. Because of the fear they put into people about the shortage any little problem was magnified 10 times. From the site being slow to update to carriers having server issues. Nothing new from any launch in years past. It is certainly annoying and if people had to have the phone on launch day it made for some excessive crying on twitter.  

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I have been apart of the Apple Upgrade program for a few years now. Last year was completely unorganized and actually kept me from being to upgrade the phone for a launch day release. Instead I had to buy a phone outright to get one on day one.  

This year was a different story. Apple did a great job setting up the preorder process for the program. I was able to get all the info and approvals out of the way days before the preorder. All I had to do the morning of the preorder was wait for the app to go live and simply click submit and I was done. 

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As seen in the screenshots above the Apple Store app for me came up at 3:04 and at 3:05 I was done and my order was in. Shortly after I received the confirmation email showing my delivery date of Nov 3rd. Also, since I have a UPS account anytime someone creates a label to my address I get a notification right away on my app. So my phone has already shipped and will be here Friday. 

Lets hope the quality of the iPhone X is what we have come to expect from Apple. I am sure people will be looking it over with a fine tooth comb to see what is wrong with it so they can complain about a 1K plus phone.  

 

Has Youtube Changed

Lately, many content creators on YouTube have been calling foul. From losing subs to view counts being incorrect. But how did we get here?

Like many pyramid schemes you need to build up your brand and sell it to others. It doesn’t matter what it is. It could be a product, service etc. In the world of YouTube you build a brand for your audience to hopefully relate to in some way. In the beginning before people realized what YouTube was they just posted a topic they were interested in. We didn’t think of clever channel names or format our content to any kind of style. It was mostly off the cuff content that was honest and up front. You weren’t given the option to monotize your videos from day 1 with zero subs. So when you posted a video you did it with the most honest intentions it was to entertain or teach something. Early YouTubers weren’t “content creators”, they were people who made a video and posted it on the internet. Same thing to most people in this world.

Moving on to the “partnership” portion of YT. If you were mildly successful on YouTube the opportunity to apply for more features of the site was available. The most important to most “at the time” was being able to post longer videos and create a channel banner. Eventually, making that dough took center stage. People began making money by doing what we do today, sort of. It’s gotten a lot more complicated over the years because the game has changed. But, back then if you had subs they watched your video clicked 1-5 stars and even commented! We didn’t have analytics we have now so who knows how many subs actually watched. If you were lucky enough your video could be featured on their front page thus helping create the opportunity to go “viral.” This was the goal after partnership to many. So that’s how it was for a while. I’m sure in the background YouTube had a type of algorithm to determine where your video was shown. I don’t know if “being successful” was any easier than it is now. At least I don’t feel it is easier or harder these days. If you have good content, a good network of fans you could see some success.

So things are moving along and YouTube in 2011 is pretty damn big at this point. So IMO “Playing the game” is a major key to kinda of cheating the system. From posting at certain times, to quick videos, being “First” on whatever the hot topic or product is, to figuring out the Algorithm. Many people were able to at least figure out some of the key points to getting more views instead of really doing the content for the joy of it. This isn’t wrong but too much of a good thing usually ends up not being good. I noticed many Tech channels playing that game and doing a damn good job of it.

Moving through the years YouTube has done some very weird and cool stuff. Like any company they have a lot of ups and downs. I have have read a few articles that Youtube was losing money years ago. I’m not sure if they are in the same situation today but some of the recent changes makes me wonder what they have done. Prominent Youtubers claim to have heard from support and they state the problem is being researched but didn’t think it was a problem. That in it self scares many of the people that produce content for a living. These recent changes seems to be geared towards video engagement, which basically means the content is second to getting people to thumbs up/down and comment. Sounds like we’re back to 2011 again with playing the game.

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CES 2017

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With 2017 fastly approaching we are again coming up on another CES in Vegas. I am not sure I will be attending this year but I am certainly hoping to. CES is the largest show held each year in Vegas taking over the city and bringing a ton of new tech.

I have been going to CES every year since 2010 and missed my first show last year and I really missed it. I did end up attending NAB in April, which was a great show, but nothing like the size of CES. Covering CES can be a daunting task if you have never been to a show. The size of CES is something that is very hard to explain, it’s something tech fans need to experience in person. You could spend days in each hall and still not see all that is being offered. From the biggest companies in the world to the newest company hoping to break into with the big boys. Many companies have fallen and never to be seen from again, but a few have rose to see much success.

As I mentioned I was thinking about attending this year but I will not be covering it as I have in years past. As many of you may or may not know I have taken on more of a vlog style in the past few months and I love the raw feel. So many people produce great looking video and spend hours editing but the content is boring and stale. I like to get some conversation going and really get people thinking. I’m not always the most knowledgeable on topics but I am certainly open to what people think and have to say about things.

If I attend will be definitely be looking to talk to other Youtubers on camera asking them about the lastest topics on the minds of the tech community. Of course I will be checking out the latest and greatest and bringing what I think is cool to you. Of course if you have something you heard will be there feel free to hit me up on twitter @techexamined and I will check it out.